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Packaging Innovations

Why Innovate with Printpack?

Printpack’s innovation process helps brands recognize and resolve critical problems and capitalize on opportunities. With innovation, brands can drive progress and achieve a competitive advantage in an ever-changing market. We identify packaging solutions that elevate your brand, benefit consumers and promote sustainable practices.

Printpack develops innovative packaging solutions that deliver a distinct advantage at the shelf, strengthen brand identity in the minds of consumers and help brand owners optimize speed-to-market strategies. Packaging innovation plays a critical role in influencing the way consumers value, choose, and use products.

astronaut with blue paint brush

Front-End Innovation Process

From Collaborative Ideation to Scale Up

Identify Need icon
Identify Need

Our front-end innovation starts by defining the problem for which we are solving.

Clarify icon
Clarify

Next, explore and research the issue to better define the goal. Using consumer insights and market data, we form actionable problems.

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Ideate

Generate potential solutions with our Launchpad Innovation Process.

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Develop

Concept refinement, prototyping, and testing.

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Implement

Concept Communication

Printpack Technical Resources

Scale up and launch

We Are With You Every Step of the Way

Ideate: Launchpad Innovation

Printpack’s Launchpad Innovation sessions are a series of guided divergent and convergent thinking exercises to garner new ideas. Work with experts in marketing, product development and technical to combine and build on other’s ideas.

Printpack hosts in-person and virtual innovation sessions with customers to develop innovative packaging solutions that deliver a distinct advantage at the shelf, strengthen brand identity and help customers optimize speed-to-market strategies. Packaging innovation plays a critical role in influencing the way consumers value, choose, and use products.

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packaging options from Printpack

Level Up Your Packaging
With Our Digital Printing Capabilities

Printpack Digital capabilities are well suited for testing new concepts, new package designs, new graphics, sustainability projects, and to support consumer and market tests needed before a new product launch.

The Printpack Team is ready to help with innovation projects and ready to help concepts scale as new products move through the development pipeline. Bring concepts to life with digital while lowering risk.

Learn More

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Our dedicated sustainability team is here to help you meet your goals with innovative solutions.

Make Your Brand Sustainable

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A Culture of Innovation

Meet Our Innovations Team

Kirsten Williams of the Printpack innovations Team

Kirsten Williams

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Christina Boyd of the Printpack innovations Team

Christina Boyd

Kirsten Williams of the Printpack innovations Team

Kirsten Williams

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Kirsten Williams of the Printpack innovations Team

Kirsten Williams

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Christina Boyd of the Printpack innovations Team

Christina Boyd

Kirsten Williams of the Printpack innovations Team

Kirsten Williams

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Kirsten Williams of the Printpack innovations Team

Kirsten Williams

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Kirsten Williams of the Printpack innovations Team

Kirsten Williams

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Christina Boyd of the Printpack innovations Team

Christina Boyd

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Christina Boyd of the Printpack innovations Team

Christina Boyd

Kirsten Williams of the Printpack innovations Team

Kirsten Williams

Alisha Howard of the Printpack innovations Team

Alisha Howard

Bill Barlow of the Printpack innovations Team

Bill Barlow

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Christina Boyd of the Printpack innovations Team

Christina Boyd

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Michelle Lieu of the Printpack innovations Team

Michelle Lieu

Christina Boyd of the Printpack innovations Team

Christina Boyd

Christina Boyd of the Printpack innovations Team

Christina Boyd

Christina Boyd of the Printpack innovations Team

Christina Boyd

Christina Boyd of the Printpack innovations Team

Christina Boyd

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Kirsten Williams of the Printpack innovations Team

Marketing

Kirsten Williams

Innovative Experience Design Manager

Kirsten facilitates customer facing innovation sessions for broad ideation. She creates original renderings and sketches to showcase new ideas.

Alisha Howard of the Printpack innovations Team

Marketing

Alisha Howard

Director, Marketing Communications, Digital Media & Brand

Alisha leads our marketing team. She is passionate about solving consumer problems and enhancing the customer experience.

Bill Barlow of the Printpack innovations Team

Marketing

Bill Barlow

Senior Market Development Manager

Bill leads commercial strategies and market development efforts for Pet Care packaging, Metalizing and Digital Printing.

Jayme Walton of the Printpack innovations Team

Innovation & Research

Jayme Walton

Innovation and Research Manager

Jayme leads our long term devlopment team, including Technology Scouting and Stage-Gate development. She also heads up our Innovation Strategy Team, a cross-functional group of associates with a passion for innovation.

Andrew Mitchell of the Printpack innovations Team

Innovation & Research

Andrew Mitchell

Senior Research Engineer

Andrew fosters innovation within Printpack as a member of the Technology Scouting Team. He also manages our Pilot Plant where new materials and processes are explored. Areas of focus include active packaging, surface enhancement, and high-performance energy curable materials.

Raj Guntupalli of the Printpack innovations Team

Innovation & Research

Raj Guntupalli

Senior Research Engineer

Raj is a member of the Innovation & Research group and the Technology Scouting team. He has a passion for science and innovation with an end goal of driving innovation initiatives into sustainable new product pipelines for profitable revenue streams. He also provides information regarding Intellectual Property (IP) by conducting Freedom to Operate, competitive intelligence, and technology landscaping searches.

Jose Rodriguez of the Printpack innovations Team

Technology, Innovation & Research

Jose Rodriguez

Senior Research Engineer

Jose leads the Technology Scouting Team which scouts new and existing technologies in current and adjacent markets. This team’s ultimate goal is to enhance current products and/or create completely new products to demonstrate that Printpack is an innovation leader. Jose is also a member of the Innovation & Research group (R&D/Long-Term Development). This group is similar to the Technology Scouting team but has the added focus of working cross-functionally with the aid of our stage-gate process, to turn ideas into tangible products and/or solutions for our customers.

Michelle Lieu of the Printpack innovations Team

U.S. Flexibles

Michelle Lieu

Director, National Accounts

Michelle leads a team of Product Development Engineers that services one of Printpack’s largest and most diverse customers. Their activities cover a product portfolio spanning seven unique markets. Michelle is passionate about applying “design thinking” principles to solve problems in new ways. She has a background in long-term innovation across multiple industries in the polymer science space and enjoys leveraging adjacent technologies to drive consumer engagement.

Amy Stewart of the Printpack innovations Team

Medical

Amy Stewart

Product Development Manager

Amy leads a team of Product Development and R&D engineers focused on providing value through innovative solutions in the medical devices market.

David McLain of the Printpack innovations Team

Office of Sustainability

David McLain

Director, Sustainability at Printpack

Dave leads Printpack’s efforts to help customers realize a more sustainable future through the redesign of their products.

Daniel Cluskey of the Printpack innovations Team

Office of Sustainability

Daniel Cluskey

Product Stewardship Engineer at Printpack

Daniel leads the plastic recyclable development platform within Printpack’s Office of Sustainability. His time is spent developing recyclable alternatives to the extensive toolbox of non-recyclable structures converters are currently using. He is heavily involved with recycling organizations such as the Association of Plastic Recyclers and How2Recycle. Because of this involvement, Daniel is a great resource for understanding the difficulty level of transitioning from an incumbent package to a recyclable one.

J. Alan MacDowall of the Printpack innovations Team

Office of Sustainability

J. Alan MacDowall

Senior Product Stewardship Engineer at Printpack

Alan leads the Compostable Development Platform within Printpack’s Office of Sustainability. In his role, Alan works to expand Printpack’s compostable platform of films, inks, adhesive, and more, while helping customers navigate certification and development hurdles. Alan is active within multiple compostable-centered organizations including BPI, SPC Composting Collaborative, and CMA Field Testing studies.

Christina Boyd of the Printpack innovations Team

Office of Sustainability

Christina Boyd

Senior Product Stewardship Engineer

Christina is a member of the Office of Sustainability focused on films across the sustainable platforms, PCR film development, and advanced recycling. She has a passion for problem-solving and a background in developing innovative, practical solutions for manufacturing within the sustainability space across various industries.