Top 4 Ways Your Brand Can Use Smart Packaging to Create a Unique Customer Experience

Connecting with customers digitally has become one of the top priorities for B2C brands’ marketing efforts today. The market is crowded with digital strategies, so it’s time to get creative with how your brand wants to enter the larger mobile consumer culture. The next big thing? “Smart” packaging!

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Moving from Bearable to Sustainable

In 1987, the United Nations released a lengthy report known as “The Brundtland Report”. One of the key takeaways from this report was the three pillars of Sustainability, which are now used across businesses, governments, and NGOs. Sustainability can only be achieved when the solution is viable socially, environmentally, and economically.

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Safer Alternative to Sewn Top Packages

Printpack, a leading flexible and specialty rigid packaging manufacturer announces a new solution to sewn-top bags featuring Fresh-Lock® Grip And Rip technology. This collaboration led to the development of a new way to open large-format bags weighing up to 50 pounds. With the advancement, Printpack now offers brands a way to easily open those large bags, prevent spoilage, deter pests, and help keep food fresher for longer.

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Generational Influences Impacting the Perception of Sustainable Packaging: On-Demand Webinar

On-Demand Now: Listen in as Printpack's Customer and Consumer Insight Specialist, Sabrina Ford participated in the live paneled webinar: Generational Perceptions of Sustainable Packaging hosted by Dow. Participants also included experts from Walmart and The Recycling Partnership.

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How COVID-19 has Changed Grocery Shopping: The New (Multi-Channel) Normal

As the world begins to recover, the food retail industry is experiencing the lasting effects of trends that the COVID-19 pandemic has brought. Find out how brands and grocers can adapt to these shifts and enhance their packaging strategy to drive change at the shelf.

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Podcast: What is your goal for moving into sustainable packaging?

Catch Bill Barlow, Printpack's Sustainability Manager, discuss what packaging platform is really more sustainable and find out the most important facets of this question to consider in our first full PRESERVE Podcast.

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Printpack Expands Line of How2Recycle Ready Breathable Films for Produce

In addition to the microperforated solution, the PRESERVE™ fresh produce packaging product line expansion now includes breathable OTR (Oxygen Transfer Rate) films developed to allow for specific OTR breathability requirements.

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On-Demand Webinar: How Pet Food Packaging, Testing Can Improve Kibble Shelf Life

Maintaining shelf life is an important task for any manufacturer. In this on-demand webinar, gain a better understanding of how packaging elements and oxidation control will provide a longer-lasting shelf-stable product for the market.

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Printpack’s Williamsburg Plant Receives VPP Star Certification

Printpack’s Williamsburg, VA facility was approved as a Virginia STAR Worksite under Virginia’s Occupational Safety and Health (VOSH) Voluntary Protection Programs (VPP), the agency’s highest level of recognition for excellence in safety and health management systems.

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How to Choose Sustainable Packaging Materials

In an exclusive interview with PlasticsToday, Printpack’s Robison discusses the sustainability issues affecting the choice of paper vs. plastic packaging among brand owners as well as consumers.

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