PLASTICS Releases New Recycling is Real Video Featuring Printpack

Washington D.C. —The Plastics Industry Association (PLASTICS) has unveiled a new video as part of the Recycling is Real advocacy campaign, dedicated to promoting and defending plastic recycling in America. This video highlights the efforts taking place at Printpack’s facility in Atlanta, Georgia where recycled materials, created through advanced recycling technologies, are remade into packaging used for everyday products.

PLASTICS’ Recycling is Real campaign, which began in September of 2023, has featured Ultra-Poly, Placon, Novolex, MAAG, Niagara Bottling, Epsilyte, Amcor, Envision Plastics, PolyQuest and an advanced recycling partnership between TenCate, Cyclyx International and ExxonMobil.

“Plastic recycling is very real, and Printpack uses materials through advanced recycling to make packaging for products consumers can find right on the grocery store shelf,” said PLASTICS’ President and CEO Matt Seaholm. “The Recycling is Real campaign highlights the people of our industry across America who work to recycle valuable materials every single day. We will continue to show the public and lawmakers that recycling is undeniable, and a feasible and economical way to achieve a more circular economy.”

Our collaboration with advanced recycling partners allows us to give new life to plastic waste by transforming it back into high-quality packaging that meets the needs of our customers and consumers. We are proud to be featured in the Recycling is Real campaign to showcase how recycling and sustainability are at the core of Printpack’s mission.”

The Recycling is Real campaign provides content to help elected officials and policymakers understand that recycling is a vital link of the sustainability and circularity chain, enabling them to make more well-informed decisions about recycling resources for their constituents.

The Recycling is Real campaign was also created in an effort to put an end to false narratives claiming that recycling doesn’t happen or is a “myth.” Recycling has come under attack from those who wish to reduce or eliminate the production of plastic altogether. Recycling is Real shows how recycling happens, where it happens and introduces the people who make it happen.

Printpack is a leading manufacturer of sustainable flexible and specialty rigid packaging with over 60 years of experience helping brands improve retail visibility, heighten brand awareness, and capture market share.  Printpack combines unique insights into consumer preference with advanced technological capabilities to convert packaging concepts into reality. Headquartered in Atlanta, GA, Printpack is a privately held company that believes cooperation and integrity result in innovation. To learn more, please call (404) 460-7000 or visit printpack.com.

The Plastics Industry Association (PLASTICS) is the only organization that supports the entire plastics supply chain, including Equipment Manufacturers, Material Suppliers, Processors, and Recyclers, representing over one million workers in our $548 billion U.S. industry. PLASTICS advances the priorities of our members who are dedicated to investing in technologies that improve capabilities and advances in recycling and sustainability and providing essential products that allow for the protection and safety of our lives. Since 1937, PLASTICS has been working to make its members, and the seventh largest U.S. manufacturing industry, more globally competitive while supporting circularity through educational initiatives, industry-leading insights and events, convening opportunities and policy advocacy, including the largest plastics trade show in the Americas, NPE2024: The Plastics Show.