Before choosing a packaging type to use for your product, it's crucial to understand its advantages and its impact on both product integrity and consumer perceptions. Learn about the top three packaging formats that dominate the industry by reducing costs, supporting sustainability, and maintaining product quality while also considering elements of custom packaging.
Brands that support worthy initiatives are at the forefront of limit-edition packaging product purchases. Historically, packaging design ideas have been a great catalyst for effectively articulating a brand's purpose and social causes; all the while shaping memorable experiences for consumers.
The Future Leaders in Packaging (FLiP) Mentorship program pairs plastics professionals under the age of 40 with volunteer mentors from throughout PLASTICS’ member companies. In Hannah Smith, Sr. Product Development Engineer case, she was paired with Monica Filyaw, Director of Quality, Safety and Regulatory Affairs for PolyQuest. Monica brought plenty of experience to the table both from her corporate life and from the PLASTICS perspective; she is the first woman to chair the association’s Food, Drug and Cosmetic Packaging Materials Committee.
The market is crowded with digital strategies, so it’s time to get creative with how your brand wants to enter the larger mobile consumer culture with smart packaging like adding QR Codes and other innovative ways!
Renewed Wellness with Reopening: Functional Foods are Here to Stay, and Your Brand Can Participate The effects of COVID-19 on consumers’ nutritional priorities have sparked a renewed demand for functional
The Flexible Packaging Association (FPA) awarded Printpack four Flexible Packaging Awards. Printpack received a Gold Award for Shelf Impact on the HerSHEy’s Bar. The Celebrate HerSHEy’s bar was created for
The demand for see-through windows and transparent packaging was one of the leading flexible packaging trends in the past several years. Today we are seeing a notable shift in these preferences and consumer expectations; especially in food packaging.
Printpack Invests in Nexus Circular Printpack’s investment, part of a larger round of private funding, supports the commercial scale up of Nexus Circular’s proprietary advanced recycling process. Printpack, a leader
As the demand for sustainable options grows, now is the time to review package designs and on-pack information to ensure that your brand is effectively communicating to consumers about your sustainable packaging. Consider these key considerations when navigating the complex world of sustainable packaging and communicating your sustainability practices with your consumers.
On-Demand Now: Listen in as Printpack's Customer and Consumer Insight Specialist, Sabrina Ford participated in the live paneled webinar: Generational Perceptions of Sustainable Packaging hosted by Dow. Participants also included experts from Walmart and The Recycling Partnership.
